THE SECRET OF RAISING MORE MONEY: THE IMPORTANCE OF STEWARDSHIP
Fundraising is all about relationships. Without them, organizations cannot expect to create and
maintain sustainable and significant fundraising efforts. Donor stewardship is the process that
occurs once a donor has given to your organization and a process to meet a donor’s gift intentions to create a long-term, mutually beneficial relationship. This one-hour workshop will outline important aspects to help you become a better steward of your donors. During our time together we will cover:
-The meaning of stewardship
-The cost for not stewarding your donors
-Understanding metrics to measure stewardship
-Who is responsible
-How to build greater connections
-Creating a donor stewardship program
This workshop will be an interactive learning experience that will help you learn skills to be a
more successful fundraising professional.
It will be presented by Scott Caldwellof Caldwell Business Group (CBG). CBG is a company that works specifically with nonprofit organizations to help them accomplish goals through support
and strategy. Our vision is that our clients are intentional and have a clear path to achieve even their most overwhelming and ambitious goals. We are specialists in re-energizing organizations
and helping them to establish the core elements to win.
Throughout his career, Scott has specialized in working with small businesses, municipalities and small to mid-sized nonprofits to facilitate the establishment of frameworks and systems within their individual organizational structure to ensure effective management, development and
growth. Mr. Caldwell holds a Masters of Business Administration (MBA) and a Bachelors in
Business Adminstration (BA), both with an emphasis in Management.